Raising Awareness on Auto Enrolment
A new national advertising campaigncalled ‘Don’t ignore the workplace pension’ has been launched to raise awareness of automatic enrolment among small and micro employers, business advisors and employees.
A new character has been introduced to our television screens with the launch of a campaign which aims to change the country’s perception of pensions in the workplace. The big, colourful ‘workie’ character will be seen visiting people in all sorts of work environments over the coming months, asking them not to ignore him.
The humorous ads come with a serious message. While automatic enrolment into workplace pensions has been rolling out across the UK since 2012, it is only now that 1.8 million small and micro employers are being required to take action to help their staff to save for later life.
The campaign has been launched by The Department for Work and Pensions and The Pensions Regulator and has been created to target:
Small and micro employers with fewer than 30 employees
Employers who employ, but do not run businesses – e.g. employers of domestic staff such as nannies
Business advisers: accountants, bookkeepers, payroll administrators and IFAs
Employees of small businesses
Should you require information about auto enrolment, please don’t hesitate to call the Payroll Department at our Mansfield office 01623 420 269.
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